[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Instagram launches Globe Trotting Sunglasses

March 25, 2022

Instagram has launched a new set of sunglass face filters for Instagram Stories, with faux reflections of popular global locales.

Make-believe-stylish

The new filter incorporates several styles of different sunglass frames, reflecting popular destinations, such as tropical islands and Parisians streets.

The augmented-reality glasses can be cycled by simply tapping the screen or if the subject moves their head from side to side.

Reflections on the glasses aren’t static either, tracking with the subject’s movement to reveal more of the virtual location mirrored in the lenses.

Lookout Snapchat

The new face filter feature is also available on Instagram Direct and offers another challenge in the long battle of virtual accessories released between Snapchat and Instagram.

Instagram’s new sunglass filters are user ready for Android and iOS devices currently running Instagram version 10.21 and up.

Have you been partaking in the face filter craze? Are you excited about Instagram’s new release? Let us know in our comments section below.

Learn with SMK through March

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Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Editor

SMK Editor

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

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Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

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