[SMK] Social Media Knowledge


Martech Mashup: Google Domains is go in Oz

As of now, Australian webmasters can search and secure domain names via Google.

Google Domains unveiled

If you’re Australian and you’ve got a Google account, you’ve now got easy access to Google Domains.

The service is still in Beta, but has launched to folk in Australia and 14 other countries. Actually, the Americans have been able to get domains from Google for awhile already, but it unlocked for the rest of us at the end of February.

The value prop

The price list is competitive and straightforward, (i.e. not obfuscated by mundane ‘special offers’,) but not earth-shattering. Its main value proposition will probably be its big-G brand, and the potential for practical simplifications.

For example, G Suite admins can take advantage of Google Domains integrations, and they are incentivised to do so.

Additionally, WHOIS privacy and Cloud DNS are both free default options, while DNSSEC is free (but not default).

No for .au

Although the service is finally open to the Australian market, it’s not yet totally targeted at them.

At this stage, Google does not offer access to Australian top-level domains. That means .com.au, .net.au, .org.au and .net.au are all off the menu.

Interested in switching your domain holdings to Google, or is it all too much of a technical hassle?

Copy Transmission is a Melbourne-based agency :: Better Brands. Loud & Clear.

Learn with SMK through March

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

Leave a Comment