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Martech Mashup: MailChimp and Google Primer tag team

MailChimp has teamed up with with Google Primer to keep marketers across the latest trends while on-the-go.

Mail it in

Google Primer is an app designed to help educate marketers in easy to digest lessons and videos.

MailChimp has joined the party to create three bite-sized lessons to help brands avoid spam filters, get the most out of A/B testing, and build a successful email marketing team.

Graduation day

The lessons are available now on Google Primer, and offer an engaging way for marketers to keep on top of latest best-practices.

And if you're thirsting for more knowledge, Primer covers everything from  re-marketing and SEO to programmic ad buying. It's free and updated weekly.

To find out more visit blog.mailchimp.com.
 

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