[SMK] Social Media Knowledge


Taylor Swift launches her own Social App

Taylor Swift has announced she'll be releasing her very own social networking app: The Swift Life.

App to precede album

The popular singer-song writer is planning to release her sixth studio album Reputation this month.

The album is to be released in the wake of launching The Swift Life with the only release information being that it is expected in “late 2017.”

The app has been clarified as “a creative, inclusive and community-driven place for users to better connect with each other”, and of course Taylor Swift.

What to expect from The Swift Life

The app proports to offer exclusive videos and photos coupled with replies from Taylor herself. The app will also contain unique Swift-inspired emojis called “Taymojis”, and the ability to stream her music.

The app marks the first time a celebrity has launched a social platform unique to their own brand. Depending on the app’s success, The Swift Life could be the start of a new form of social networking.

The ability to stream music and allegedly chat directly with Taylor Swift is reminiscent of a Twitter/Spotify hybrid.

Fans will decide whether The Swift Life has traction, but if it does then competitive celebrities will be sure to follow…swiftly.

Is the world ready for an app by Taylor Swift? What precedent do you feel The Swift Life will set? Give us your opinion in the comment section below.

Learn with SMK through December

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally.

December's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Content Marketing Masterclass on Thursdays from 10 am – 12 pm AEST

  • Module 1: Content Marketing Strategy & Evaluation
  • Module 2: Social Media Organic & Paid Content Best Practices
  • Module 3: Optimising Content for Google Search Success
  • Module 4: Content Marketing Planning, Systems & Processes

Conversion Rate Optimisation (CRO) Masterclass on Fridays from 11 am – 1 pm AEST

  • Module 1: Conversion Rate Optimisation (CRO) Testing & UX Best Practices
  • Module 2: Tracking Conversions With Google Analytics, Meta Pixel & More
  • Module 3: Conversion Rate Optimisation Testing, Experimentation & Data Analysis
  • Module 4: Owned, Earned & Paid Media Conversion Rate Optimisation Strategies

Leave a Comment