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WhatsApp powers past 100 million daily calls

WhatsApp has just sailed by another landmark – the messaging service now hosts 100 millions calls every day.

WhatsUp?

WhatsApp has over 1 billion users, who are making over 1000 calls every second.

To put this in perspective, Skype has 300 million users – and does not publicly share its daily call figures. 

Call it in

Facebook snapped up WhatsApp for US$2 billion in 2014, a surprise move for some considering Facebook already owned Direct Messaging giant Messenger.

However considering WhatsApp only launched voice calls in April 2015, the update from users have been massive.

It will be interesting to see how Facebook manages to balance the features and audience of its two messaging superstars, especially in the face of lively opposition from WeChat. 
 

Learn with SMK through March

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March's Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEST
  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.
Weekly Technical Labs: Google Analytics 4 on Wednesdays from 1 pm – 2 pm AEST
  • Technical Labs explore the technological process and workflows related to key digital marketing activities.
SEO Made Easy Masterclass on Thursdays from 10 am – 12 pm AEST
  • Module One: 2024 Search Engine Optimisation (SEO) Trends, Challenges and Opportunities
  • Module Two: Understanding Technical SEO, User Experience & Google Search Console
  • Module Three: On-Page SEO, Website Copywriting & Content Marketing
  • Module Four: Off-Page SEO, Local SEO & Google Business Profile Optimisation
Digital Marketing Evaluation Masterclass on Fridays from 11 am – 1 pm AEST
  • Module One: 2024 Ads Trends, Landscape and Opportunities
  • Module Two: Social Ad Reporting, Evaluation & Campaign Optimisation
  • Module Three: Advertising Strategy, Targeting & Campaign Planning
  • Module Four: Social Ad Creative, Copywriting & Campaign Testing

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