[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

With new character limit, Facebook ‘borrows’ from Twitter’s Playbook

Here’s one that’s slipped under the radar: Facebook has quietly adopted Twitter’s most iconic point-of-difference, the 140-character limit.

Well, sort of.

Speed limits apply

Facebook now limits posts to 130-characters to US users. We’re not sure why Facebook chose to shoot just under Twitter’s limit, but sometimes less is more.

Facebookers in the US are now presented with a series of coloured circles when composing a post. Clicking on these will limit you to 130 characters.

Video-first

The move comes as Facebook moves away from text-only posts in favour of video, especially Live and 360 clips.

There's been no official word from Facebook (or Twitter) about the change. And no indication of time limits for video at this stage.

Do you feel constrained by the 130 character limit?

Learn with SMK W/C 4th July 2022

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

SMK Labs running this week

Mon 4th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Tues 5th July: Member Clinic from 1 pm – 2 pm AEST

  • Live help and support from SMK’s team of analysts
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group

Thurs 7th July: 2022 Social Media Strategy Optimisation, 10 am – 12 pm AEST

  • Module Three in SMK’s updated and expanded 2022 Social Media Strategy Optimisation strategy course 

Fri 8th July: Digital Design for Non-Designers: 10 am – 12 pm AEST

  • Module Three in SMK’s Digital Design for Non-Designers, helping businesses maximise creative results 

Leave a Comment