Rights righted on Google Images

29/10/2018 SMK Editor

Google is improving the way it handles and presents copyrighted images through Google Image Search. Credit where it’s due Users have been repurposing the pictures they find via Google Images since it launched, over 17 years ago. Sometimes, such rep ....

Monetisation standards on Facebook

29/10/2018 SMK Editor

Users may have noticed that some Pages have been demonetised, as Facebook rolls out new Page criteria. Policies Facebook has announced a new set of guidelines for Instant Articles, Branded Content and Ad Breaks, with the release of its n ....

Martech Mashup: Google Display Device Foray

29/10/2018 SMK Editor

Google has launched Home Hub—a ‘Made by Google’ product that is set to rival Amazon Echo and Facebook Portal. But what is its potential reach? Three contenders The three major player for in-home smart devices are the same for online ad ....

Why Don't My AdWords and Analytics Line Up? Part 3

29/10/2018 SMK Editor

Over the past two months we've been taking you through the intricacies and eccentricities of Google AdWords and Analytics. Today, in our final entry, we'll attempt to make sense of these two marketing monoliths. You can read the previous installments ....

Streaming holograms on Vimeo

26/10/2018 SMK Editor

As 3D becomes increasingly mainstream, Vimeo has released instructions to stream holograms via its platform. How to hologram Vimeo Creator Labs engineer Or Fleisher has ....

Messenger dabbles with personality-based AI

26/10/2018 SMK Editor

In the near future, Messenger chatbots will be able to work with clients and customers with a new array of artificial personalities. AI with attitude(s) A newly released plugin for Messenger will make customer integration with chat platf ....

Shop Amazon with Snapchat Pics

26/10/2018 SMK Editor

Amazon t is teaming up with Snapchat to corner the market on the instant shopping experience. See it, snap it, buy it Snapchat has announced it will slowly be rolling out an entirely new visual model for product searching Amazon by ....

Facebook Marketing throws down with YouTube

25/10/2018 SMK Editor

Facebook is doubling down on its commitment to video as it sets sights on the YouTube train. More ads, more revenue The big push into original programing brings with it new earnings potential, as ....

Snapchat's holiday E-Commerce Ads

25/10/2018 SMK Editor

Several new e-commerce ad options are on their way to Snapchat, as marketers gear up for a new way to sell. Christmas Snaps Along with new shoppable Snap ads, brands are able to import catalogs directly to Snapchat and ....

Pinterest dishes up new Analytics Tools

25/10/2018 SMK Editor

Pinterest is continuing to court advertisers by offering new measurement solutions to help monitor the platform’s impact. The Pinterest yardstick Capitalising on the mindset of Pinterest shoppers looking for new products, Pinterest ....

Google+ will finally die (after breach)

24/10/2018 SMK Editor

Google+ will wind-up over the next 10 months, taking a few last breaths before being allowed to expire in August 2019. But rather than an act of mercy, the real reason seems to be a potential data breach. Strobe effect The move to close Google+ w ....