[SMK] Social Media Knowledge


Google Maps gets real-time Location Sharing

Are you on the move and feel the need to reach out?

Now Google Maps lets you share your location in real-time, if you really want to.

Map it out

Android and iOS users can now share their location with their friends in a few quick swipes.

Either tap on the blue dot (that's you) or open a side menu in the Maps app, and select "Share location".

You can share you whereabouts with your Google contacts, or by sending a link via a range of messenger apps. Recipients will see you on their map.

If that's not enough, you can also share your trip, so contacts can view your journey and expected arrival time. You can choose to stop sharing your location whenever you like.

Clever or creepy?

Google isn't the first big player to use real-time location sharing. Facebook, iMessage, Foursquare, and Uber all have similar functionality. 

Although it hasn't always gone down well with consumers – a fact reflected by Facebook's back peddling on its Nearby Friends feature.

While Google's motto is "Do No Evil", there's nothing in there about not turning a buck. If location sharing in Maps takes off, expect a commercial element for retailers in your not-too-distant future.

Learn with SMK through March

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Not to mention a shoulder to cry on, occasionally

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

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