It sounds like Instagram is testing a new "Save Draft" feature.
Savers
Certain Instagrammers have reported seeing a dialogue box pop up offering to save their drafts, when hitting the Back button after composing a post.
Until now, backing out of a post would result in any content being lost.
Baby steps
While the update isn't massive, it would be a welcome addition for power 'Grammers and marketers managing multiple Instagram accounts.
Plus it might also help keep users on Instagram and away from Snapchat.
RECOMMENDED FOR YOU
Google Introduces New Generative AI Video Tools
Google has recently enhanced its creative tools by integrating…
Google has recently enhanced its creative tools by integrating…
Facebook Goes All In On Vertical Video
As the digital landscape evolves, Facebook’s introduction of a…
As the digital landscape evolves, Facebook’s introduction of a…
Meta Releases Massive Upgrade for Advantage+ Suite of AI-Powered Tools
Meta has released a massive upgrade for its Advantage+…
Meta has released a massive upgrade for its Advantage+…