[SMK] Social Media Knowledge


YouTube shares your Lifetime Viewing Hours

Do you watch hours upon hours of YouTube content and channels? If so, the world’s most trafficked website can track how much time spent watching videos.

Do YouTube less

In a recent official YouTube post labeled Tools to Take Charge of Your Digital Wellbeing, the platform focused on “time watched.”

According to YouTube, “[the] goal is to provide a better understanding of time spent on YouTube to best fit into your life.”

What it means to the user

Users will be able to sign into YouTube and access their watched hours through the account menu and can access data by the minute and hour, as well as monthly and daily averages.

Time watched stats are based on total watching history, meaning if your history is disabled, stats won’t be tracked. Videos removed or watched in incognito mode will also be exempt from tracking data.

Facebook and Instagram are also among the trend of tracking time management to foster more responsible engagement habits. All in all, the platforms are sharing information they already have and the result could be healthier use.

The real question is, do you really want to know?

Would you be interested in tracking your own viewing habits? Do you think well being is the true intent of sharing the data? Let us know in the comments.


Learn with SMK through March

Start your SMK: Digital Excellence 30-day free trial today and unlock unlimited, on-demand access to hundreds of hours of digital masterclasses, training courses and hands-on tutorials.

Your risk-free trial offers the perfect opportunity to expand and upgrade your digital intellectual property.

Each month SMK releases 30 hours of new and updated social media and digital marketing educational course content, ensuring you never get left behind – be it on digital strategy, tactics or implementation.

Alongside this, SMK offers live help and support weekly within the SMK Working Group. It might be a quick fix or the root of a bigger problem; either way, a problem shared is a problem halved. On a day-to-day basis, SMK’s team gives you hands-on support and fresh ideas.

Not to mention a shoulder to cry on, occasionally

March SMK Courses, Live Help & Support Options

Live Member Clinics every Monday & Tuesday from 1 pm – 2 pm AEDT

  • Live help and support from SMK’s team of analysts.
  • Book in to request a personalised discussion for 15 or 30m via Zoom within the Facebook Working Group.

Weekly Technical Labs: TikTok on Wednesdays from 1 pm – 2 pm AEDT

  • Technical Labs explore the technological process and workflows related to key digital marketing activities.

Google Analytics Masterclass on Thursdays from 10 am – 12 pm AEDT

  • Module 1: GA4 Optimisation, Key Features, Tools & Reports
  • Module 2: Setting up GA4 Conversions & Understanding Analytics Events
  • Module 3: Analytics Campaign Tracking and Report Analysis
  • Module 4: GA4 Round-up, Conversion Attribution & Visualisation

Influencer Marketing Masterclass on Fridays from 11 am – 1 pm AEDT

  • Module 1: 2023 Influencer Marketing Trends, Forecasts & Opportunities
  • Module 2: Organic Influencer Marketing Best Practices
  • Module 3: Optimising Influencer Campaigns With Social Ads
  • Module 4: Evaluation, Reporting and Influencer Commerce 

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