Facebook Video: How We Watch Across Formats

05/02/2018 SMK Editor

Ever wondered how your Facebook Video Ad performs across formats? Happily, Facebook has recently released five squiggly graphs ....

Snapchat considers three-second 'Compulsory' Ads

02/02/2018 SMK Editor

Snapchat is considering the introduction of video ads, which can only be skipped after being viewed for three seconds. Pony up The ads would appear in a similar format to current YouTube advertisements. Once three seconds have elapsed, users would have t ....

Instagram's new feature: Cool or Creepy?

02/02/2018 SMK Editor

Proving it’s a fine line between creepy and cool, Instagram has rolled out a new feature letting people view when you’re using Instagram, and how often. Location, location The feature lets friends see when you last opened Instagram, and if yo ....

RIP Facebook M

01/02/2018 SMK Editor

Facebook is pulling the plug on M, its virtual assistant that existed for a few years somewhere deep inside Messenger. M to M Facebook first launched M in beta in August 2015 - the concept was an assistant that used human workers to train and improve its ....

Facebook's Video Chat Portal soon to launch

01/02/2018 SMK Editor

Facebook is developing a video-chat device, with plans to launch later in the year. Chatbot The device, dubbed Portal, is reportedly Facebook's answer to products like Amazon Echo and Google Assistant. Portal will come with a 15 inch-screen a ....

Instagram Stories now extend to WhatsApp

31/01/2018 SMK Editor

Sharing really is caring, especially if you're both part of the same social empire. To wit: Instagram is now letting some users share Stories on WhatsApp. App it Up Select Instagram users can now share Stories directly on WhatsApp, which can ....

LinkedIn: Most Promising Jobs 2018

31/01/2018 SMK Editor

Hold onto your hats: LinkedIn has released data on the most promising jobs and in-demand skills of 2018.  ....

Study: Digital Spending through the Roof

30/01/2018 SMK Editor

Global digital ad spend had a cracker year in 2017, and is well on track to smash a few records as well. Money milestone The ....

Instagram gets more Personal/Possibly Annoying

30/01/2018 SMK Editor

Instagram is now recommending posts you might be keen on, whether you like it or not. Watch this space The new section, unambiguously labelled 'Recommended for You' appears at the bottom of the news feed and contains between three to five posts. ....

5 'Big Rocks' to Kickstart your 2018

29/01/2018 SMK Editor

Getting straight into the thick of things off the back of holidays is hard.    So here are five ‘helicopter’ items you can look into to set yourself up for a fantastic 2018 before diving into the day to day details! ....

Facebook zeroes in on Local News

29/01/2018 SMK Editor

Facebook is trialing a new feature making it easier to find local news from credible outlets. Read all about it Select users will now see a "Today In" feed appear in the Facebook app. The feed contains information, events, and announcements abo ....