[SMK] AI & Digital Marketing Capability Transformation

AI & DIGITAL MARKETING NEWS

Instagram moves toward Augment Reality

Instagram is expanding its list of tools and encompassing new features from AR filters to video chat. Insta-innovations Very soon, Instagram’s camera features will be a whole lot more robust as the company announces an ....

05/06/2018

Remember that scene in Back to the Future II where Marty McFly gets power-lacing Nikes and a self-drying jacket? Well, we’re getting one step closer, thanks to Google and Levi&# ....

Bitmoji-style comes to Facebook

04/06/2018 SMK Editor

Facebook is introducing cartoonish avatars that users can create and customise, a popular feature across many platforms. Cartoon You The new feature was recently spotted within the code of Facebook’s latest Android app, allowing us ....

Google is launching ‘Advanced Analysis’ tools on its ....

Are all those 4K videos and high-res photos getting a little crowded across your devices? Never fear, Google’s new cloud storage solution is (almost) here. One cloud to store them all Dubbed Google One, the new consumer storage plans begin at 200GB ....

Pinterest is giving users more control over their brand’s appearance, by making it easier to connect with desired targets. Pin biz Show off your most recent Pins, highlight and showcase a particular board and prioritise the content ....

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Snapchat has launched Story Ads, a new format allowing easy to access brand tiles in the Discover feed. Visibly snappy Snapchatters can view collections to upwards of ....

Look out! Messenger launches Polls

01/06/2018 SMK Editor

Messenger Stories is doing what works for its sister app and competitors: it's unveiled a new “polls” sticker. Get those thoughts ....

LinkedIn launches How You Match

31/05/2018 SMK Editor

Looking for that perfect fit in your next position? LinkedIn's latest might be right up your alley. Look at Me The feature, simply called ....

How to Monetise Video on Facebook

31/05/2018 SMK Editor

Facebook has created a comprehensive list of the best ways to drum up capital through video engagement and the best ways to keep an audience. Effective video content Publishers and creators can now better focus their priorities to foster ....

Best Instagram Ad Strategies

31/05/2018 SMK Editor

Instagram is teaming up with Facebook IQ to hone in on the key factors that capture the attention of users and yield results. Best Practices Over 300 million users create stories daily with more than 50% of businesses doing so monthly an ....

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‘Rewarded ads’ are growing in popularity, so AdMob is making it easier to see how yours are working. AdMob’s rewarded ads AdMob—the mobile advertising comp ....