AI & DIGITAL MARKETING NEWS
Instagram's new Payment Feature
Instagram has quietly launched a native payment feature for in app purchases. Nice one. Debit or Credit Instagram Payments allows users to register a debit or credit card to their profile along with a corresponding security pin and ....
21/05/2018
Google Maps now understands Brand Landmarks
18/05/2018 SMK Editor
Google has brought out a new update for Maps that gives drivers directions by landmarks and businesses, not just by street. Hang a left at Hungry Jack’s Google Maps can highlight relevant landmarks and points of interest to help gu ....
Smartphones more popular than TV in China
18/05/2018 SMK Editor
All signs point towards 2018 being the year that smartphone usage will officially overtake television viewing in China. Small screen to smaller screen Viewing habits are evolving amongst consumers in China as eMarketer reports tha ....
“Check Out With Me” launches at Walmart
18/05/2018 SMK Editor
Walmart is testing a new cashier system, where staff circulate throughout a store with portable pay systems for customers looking to purchase. Pay on the fly The giant box store is testing the new pay format in their “Lawn & Ga ....
Google tests Chatbot for texting Friends
17/05/2018 SMK Editor
Google is toying with a new form of texting, allowing users to oversee an AI that does most of the chatting for you. Maintaining that wild popularity Google’s experimental product lab, Area 120, is currently testing a new chat help ....
eBay App can now fill out your Listings
17/05/2018 SMK Editor
eBay is making it easier to list items for sale. You can now scan a barcode on the item in question, choose a description, set the item’s condition and click “list your item.” eBay even more efficient eBay is moving to ....
Facebook weathers Legal Liabilities through GDPR
17/05/2018 SMK Editor
As scrutiny against Facebook continues to build in the shadow of the European Union’s data protection framework, the company’s legal abilities may be on the decline. The storm continues Facebook USA will be taking over data p ....
Your brand in the bar: G Suite
16/05/2018 SMK Editor
A little tweak to G Suite is a little nice-to-have feature for internal branding and corporate communications. Google bar is good In G Suite, the Google bar is the header section at the top of all G Suite pages. It’s the ubiquitous menu for profile ....
YouTube TV launches Digital-Only Channels
16/05/2018 SMK Editor
YouTube TV plans to expand its digital offerings by turning to digital media publishers like Cheddar, Tastemade, and The Young Turks Network. Money on the line YouTube is differentiating itself from its TV based competition by developing ....
Girlboss to launch Brand New Site
16/05/2018 SMK Editor
Digital publisher Girlboss, the business and lifestyle brand founded by Sophia Amoruso, is launching a revamp of its website as the company expands its horizons. Girlboss on the grow Less ads, intuitive design, and more eye catching aest ....
Gmail nudges security and AI options
15/05/2018 SMK Editor
Gmail’s new rounder look may have stolen headlines so far. However, the recent revisions also include a few practical features that might ....
Brand security & YouTube: Ads or Branded Content?
15/05/2018 SMK Editor
No-one wants their brand to appear beside bad content. After some highly publicised such occurrences in 2017, marketers began looking more critically at online video options—a response dubbed the ‘adpocalypse’. So, where exactly do we stand? Is i ....