AI & DIGITAL MARKETING NEWS
Study: SMEs turn from Snapchat to Instagram
The results are in: SMEs are turning toward Instagram and away from Snapchat, in significant numbers. There can be only one A study by Fivver, which analysed the serv ....
17/07/2017
Facebook Photo Albums get major Update
17/07/2017 SMK Editor
While video, both live and 360, might be the apple of Facebook’s eye for the moment, it hasn’t forgotten about the humble image. Indeed, Facebook has recently announced a bunch of updates for its photo albums feature. Frame by frame F ....
Martech Mashup: Drill down into Reddit Data
17/07/2017 SMK Editor
While Reddit may not be the first place that springs to mind when it comes to metrics, the massively popular site is morphing into a bonafide platform. And brands are beginning to notice. In fact, ....
Google: Four ways the web supports SMEs
14/07/2017 SMK Editor
Do you run a small business and are wanting to learn how digital can help? Then Google’s latest study is essential reading. Leg up Google commissioned ....
Get the Timing Right – Occasions for Marketers
14/07/2017 SMK Editor
We marketers talk a lot (as we should) about reach, views, impressions, engagement and frequency. But not enough about timing. From occasions to micro-moments, timing influences our behaviour, shapes our attitude, and impacts perception. There are differen ....
Twitter In-Stream Video Ads Analysed
14/07/2017 SMK Editor
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Google: How Consumer Behaviour shapes Next Gen Mobile
13/07/2017 SMK Editor
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Keep your Company Data Safe with Gmail Update
13/07/2017 SMK Editor
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Facebook: Video Advertising on Mobile
13/07/2017 SMK Editor
Things move quickly online, sometimes even faster on social. To help keep your head above water, Facebook has released bes ....
Facebook’s Spam filter blocking our Non-Spam Content
12/07/2017 SMK Editor
Facebook's anti-spam prevention system has been creating some big issues for us lately. Not because we send out spam, but because we have so many Facebook Pages we are often sharing the same content link across a number of these. And these links get ca ....
Facebook: More ways to make money on Instant Articles
12/07/2017 SMK Editor
Facebook has made it easier for publishers to make money from Instant Articles. Read on to find out how to get cashed up quick ....
Premium Video Content En Route to Twitter
12/07/2017 SMK Editor
Another day, and platform announces their grand new video content plans. The latest is Twitter, which promises lots of premium video is ....