AI & DIGITAL MARKETING NEWS
Facebook updates to show more relevant news
Facebook has tinkered with the News Feed in an effort to cough up more relevant stories. Sing me a song Facebook is teaming new signals with a real-time prediction algorithm to better identify stories considered authentic and more targeted to your prefer ....
22/02/2017
Facebook developing its own TV Streaming App
22/02/2017 SMK Editor
First there was mobile. Then there was video and live streaming. Now Facebook is turning its gaze towards television. Watch this space Facebook is reportedly working on developing a TV app for streaming set-top boxes. The app would work w ....
New Dropbox app more than just a recycle
22/02/2017 SMK Editor
Dropbox’s latest app has exited the beta phase and poised to bring real-time documents to its list of services. Welcome to Paper. Paper cuts Google Anyone f ....
YouTube gives you more control over vision
21/02/2017 SMK Editor
Taking a cue from Tinder, YouTube has introduced a new tapping system to help users more efficiently navigate through videos. Swipe Right Select YouTube users on iOS and Android can now double-tap on the left or right hand side of their screen to either ....
Facebook Image Search - What it means for brands
21/02/2017 SMK Editor
Facebook search has just got a lot more powerful - and visual. A recent update lets you search for images using keywords. Imagine that Now if you want to search for pictures of kittens, you just type kittens in the search ....
Hashtags and trade marks
21/02/2017 SMK Editor
First popularised by Twitter, the humble hashtag’s status has elevated from an afterthought on a keyboard to pop culture icon. But can you register a hashtag as a trade mark? Registering hashtags as trade marks This is certainly doabl ....
Turn your emojis into ads with Inmoji
20/02/2017 SMK Editor
Emojis have rooted themselves firmly in today’s lexicon, now Boston start-up Inmoji is taking those little icons and turning them into tailored commercial ads. Emoticons, roll out! ....
Facebook's new Marketing Portal and Metrics
20/02/2017 SMK Editor
Facebook has announced a range of new metrics designed for marketers to gain deeper insights around cross-channel campaigns a ....
Martech Mashup: Google Cloud Search
20/02/2017 SMK Editor
Google has launched Cloud Search, making it easier for G Suite customers to locate content across platforms. Cloud Talk G Suite includes Google's star properties ....
Target plans to launch mobile payments service
17/02/2017 SMK Editor
Target is planning to add a mobile payments service to its Cartwheel app. E-shop till you drop Cartwheel was launched three years ago, and now has 13 million active users. The app ....
Livestream can now simultaneously broadcast across platforms
17/02/2017 SMK Editor
Can't get enough of streaming? Now you can have all you ever wished and more as Livestream now supports ....
Tumblr tantalises Millennials with Stickers
17/02/2017 SMK Editor
Tumbler has turned a corner with the addition of stylised stickers, and it’s a bit more eye-catching than you might expect. What’s cooler than a 2D sticker? A 3D sticker. Following in the steps of Messenger and Snapchat, Tumb ....