Facebook updates Anti-Discrimination Ad Policies

03/03/2017 SMK Editor

Advertisers using Facebook will no longer be able to specifically target demographics based on sex, gender, or “ethnic affinity.” On Notice Facebook recently found itself in hot water at the discovery of its long-adopted prac ....

Slack tightens its game

03/03/2017 SMK Editor

Building on its success as a project management app, Slack is moving beyond its project style platform to bring larger scale organisation to big companies. Beefed up security In what is being called the Slack Enterprise Grid, companies w ....

Is video coming to Tinder?

03/03/2017 SMK Editor

With its acquisition of Wheel, the dating app already responsible for 10 billion matches looks ready ....

Report: Gen Xers love social more than Millennials

02/03/2017 SMK Editor

While millennials are often considered the movers and shakers of social, a new study shows that Generation Xers are even more engaged. Rad! Totally Tubular The recent ....

Facebook to launch major update to NewsFeed video

02/03/2017 SMK Editor

Videos in your Facebook timeline are going to change. Autoplay sound, watch-and-scroll, and larger vertical videos are just some of the tweaks coming your way. Autoplay sound Until now, autoplaying videos in your Facebook newsfeed have been silent by def ....

Holo puts celebs in your lens

02/03/2017 SMK Editor

Holo is an app that uses augmented reality principles to realistically embed celebrities, memes and zombies into people’s personal photos and videos. Tango only…for now Slated for official release later in the year, ....

Shock Horror! Snapchat surges with over 35s

01/03/2017 SMK Editor

To some it's the mark of success. To others, a sign that a platform is beginning its slow descent into the dark depths of the less than hip. Yup, it looks like Snapchat is now most popular with those fuddy-duddies over 35 years of age. Oh Snap ....

Using Emojis to boost Instagram Engagement

01/03/2017 SMK Editor

What's even better than a successful Instagram post? One with emojis - at least according to a new study. Thumbs Up A report from Quintly analysed over 6.2 million Instagram p ....

Facebook gets LinkedIn-style job listings

01/03/2017 SMK Editor

Facebook has begun rolling out a feature that looks to compete with entrenched job search platforms. Apply Now Posting jobs on Facebook is nothing new—businesses have long shared listings on their pages. However, the new feature makes it a ....

Drive more traffic with little extra work

28/02/2017 SMK Editor

Below are three simple processes but often they are overlooked. And they can easily drive more traffic to content for just a little extra work. Seeding, tagging and sharing. Let’s have a look. Seeding We aim to do this as p ....

Google, Enhance!

28/02/2017 SMK Editor

No episode of Law & Order (and its many offshoots) is complete without a scene where a tech-savvy detective uses the trusty "enhance" button to unmask this week's perp. Now Google is giving you superhero powers (kind of), in the form of its own E ....