OneNote lays down the law to Evernote

06/09/2016 SMK Editor

They say variety is the spice of life  - a philosophy Microsoft has adopted with its latest update to note-taking app OneNote. Duly Noted OneNote has just released an importer too ....

MarTech Mashup: Microsoft updates for mobile

05/09/2016 SMK Editor

Microsoft has just released an update for its iPhone Office apps that lets you add hand drawn notes. Hand made Now iPhone users can add notes and highlight data with their finger or a stylus to Word, Excel, and PowerPoint apps. You also have the ....

Pinterest Visual Shopping: the biggest update yet?

05/09/2016 SMK Editor

Pinterest has been investing enormous resources into developing its search capabilities, and its efforts have started to pay off.  Its latest innovation however, is something I believe to be revolutionary. Pinterest has a new way to search for ....

Q&A: The future of VR for brands

05/09/2016 SMK Editor

If 2016 is the year of 360 degree video, 2017 will be when Augmented Reality (AR) and Virtual Reality (VR) moves beyond Star Trek and into our living rooms. Case in point: Pokemon Go. Ahead of the ....

Facebook chases teen market with Lifestage

02/09/2016 SMK Editor

If at first it doesn't succeed, Facebook tries and tries again. First there was Poke, then Slingshot. Now Facebook's latest grab at the teen market is standalone app ....

Facebook video goes Vertical

02/09/2016 SMK Editor

While film purists may scorn the aesthetic, the fact remains that many users prefer to shoot mobile videos in portrait (vertical) mode.  In a nod to the winds of change, Facebook's mobile News Feed is adjusting to accomodate. Taller tales ....

Google Docs gets iPad friendly

01/09/2016 SMK Editor

Google Docs has just received an iOS update that makes multi-tasking on iPads smoother and prettier. Tablet time Google Docs, Sheets and Slides now come with Split View and Slide Over options on all recent iPad and iPad Pro models. This means you ....

Facebook releases new tools for 360 degree videos

01/09/2016 SMK Editor

Facebook has released two new tools to give creators more control over 360 degree video. Full spectrum Facebook announced the news in a blog ....

Facebook Study: Multidevice movement in Oz, Thailand and Taiwan

01/09/2016 SMK Editor

Facebook has released a report outlining how people are using multiple devices en masse in Australia, Thailand, and Taiwan. L ....

Using Social Media Influencers – the legal perspective

31/08/2016 SMK Editor

Brands are successfully using social media as an advertising platform, either by creating their own communities or tapping into those of social media influencers. This has become the new mother lode of online marketing. But what are the legal implications? ....

Instagram's Eventful update

31/08/2016 SMK Editor

In a bid to keep on top of breaking news (or at least trends), Instagram has released a new feature that lets users explore videos around live events. Live to Air Instagram announced the Explore Tab now  ....