Facebook bins a bunch of Apps

25/07/2018 SMK Editor

Hello, Moves, and tbh are all being axed by Facebook due to low usage, and will be phased out over the coming weeks. Goodnight sweet princes(s) The apps on the chopping block represent various directions of testing that Facebook hasn&rsq ....

Influencers buying Fake Followers face Fallout

24/07/2018 SMK Editor

The Anglo-Dutch cosmetics firm Unilever is refusing to work with influencers who have acquired followed using dodgy methods. Genuine numbers only As Instagram continues to tweak algorithms and users fail to achieve as many likes as once ....

Facebook brings Translation Suggestions to Messenger

24/07/2018 SMK Editor

Now jumping between languages is easier than ever as Facebook brings its popular feature “suggestions from M” to Messenger. F8 reveal As suggestions from M continues to test positively, Facebook is making good on promises to ....

LinkedIn unveils Translator

24/07/2018 SMK Editor

LinkedIn is adding a new feature that allows users to translate posts published in other languages. Allow me to translate Ideal for an international office or professional, LinkedIn has fulfilled the most requested feature asked for by u ....

Target your Story Views to friends on Instagram

23/07/2018 SMK Editor

Instagram is beta testing a feature allowing users to publish stories that can only be seen by friends of their choosing. VIP viewing The new ability to make stories visible to specific groups of friends is being called “ ....

Snapchat adds Weather Effects to Snap Map

23/07/2018 Fazlur Khan

As Facebook continues to make announcement after announcement, (not the least of which being Instagram’s IGTV), Snapchat is staying current with more  ....

Martech Mashup: Google Ad Manager

23/07/2018 SMK Editor

Google’s recently changed-up its online advertising services and rebranded them to boot. Now, a new thing called Google Ad Manager has popped up. So, what is it? Unified publisher platform In a basic sense, Google Ad Manager will be the platform th ....

Autoplay Video Ads invade Messenger

20/07/2018 SMK Editor

In an attempt to monetise Messenger even further, Facebook is launching everyone’s favourite kind of ad, the one that intrudes with sound and video.   Aggressive ads Facebook plans to bring video ads out of News Feeds and star ....

YouTube creators can Hype Videos with ‘Premieres’

20/07/2018 SMK Editor

Scheduling prerecorded videos has been available to YouTubers for years - now they have a platform to build anticipation for upcoming content. Prereco ....

Snapchat launches new Docuseries

20/07/2018 SMK Editor

A new genre of programming is coming to Snapchat that will offer non-scripted episodes featuring social media personalities. Doc + series As other social media platforms continue to add and experiment with new content mediums, like Insta ....

Twitter announces Ads Transparency Centre

19/07/2018 SMK Editor

There must be something in the water. Recently Facebook announced enhanced ad transparency tools, now Twitter is following suit. Nothing to see ....