[SMK] AI & Digital Marketing Capability Transformation

AI & DIGITAL MARKETING NEWS

New: Google Marketing Platform

Another new Google brand is bringing enterprise tools together and tightenting the integration between them. One platform to rule them all DoubleClick and Analytics 360: they’re mainstays for many in professional digital marketing. Now, they’ ....

19/07/2018

Facebook Snooze Button: It's a Thing

19/07/2018 SMK Editor

Facebook is working on a new feature that will allow users to “snooze” particular keywords, censoring out posts. Read later Having already introduced the ability to snooze people and Pages for up to 30 days, now ....

In its continuing mission to project a squeaky clean image and distance itself from everything fake-news and Russian hacker related, Facebook is brining yet another layer of transparency tools to ....

After eighteen years working with AdWords, it’s time to get on Google Ads. Yes, it’s another name change—but there’s also a bit more to it. Bring the smart Along with the new name, Google is changing the default ad experience. Say ....

Facebook wants to allow users to automatically post across platforms, thanks to their latest test feature. Post-to-post coverage Crossposting has become a trend at Facebook HQ, and the rumours are proving true as updates to ....

Despite Facebook’s best efforts, the issues of privacy and fake news have taken their tole as users flock less and less to the social network to get their news. What’s up? More and more users are getting their news coverage from other Faceboo ....

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While the humble QR code may never have reached the dizzying heights its creators envisaged (at least in Australia and New Zealand), the plucky squares of data are far from dead. In fact, LinkedIn reckons they can help you connect with your next potential contact. ....

Instagram injects Music into Stories

17/07/2018 SMK Editor

qsq ....

Facebook has announced partnerships with small and medium businesses to build privacy directly into their services. Getting down to business With Privacy being the being the number one priority, Facebook is bringing free resources for businesses and deve ....

Instagram TV looks to Creators

16/07/2018 SMK Editor

Instagram wants to stay in step with YouTube, with the announcement of IGTV, along with some interesting programing. One Hour Video Instagram is setting its sights on the multi-media gambit and leading with the news that users can now ....

Google has launched a verification process for folks representing brands online. However, it’s exclusively for brands that already hav ....

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Snapchat allows Chat Clearing

13/07/2018 SMK Editor

We’re not always our best selves online, so now Snapchat wants to help users do a bit of personal spring cleaning. Did I say THAT? Snapchat is finally giving users  ....