AI & DIGITAL MARKETING NEWS
Virtru renews Google email security
Recognising a renewed social concern with information security, Google has taken the opportunity to promote G Suite’s easy integration with email encryption and digital security services. ....
09/08/2017
Facebook hits 2 billion monthly users
09/08/2017 SMK Editor
Mark Zuckerberg recently announced the popular social media network has achieved its milestone of 2 billion average monthly users. We’re all “friends” on Facebook Back in September of 2012, Facebook sat at a comfortable ....
Better perspectives on YouTube app
08/08/2017 SMK Editor
YouTube CEO Susan Wojcicki has said the YouTube app is set to update to be more adaptive to users’ screens and alignments. Dynamic resizing The ap ....
Influencer marketing: the long game
08/08/2017 SMK Editor
Digital pundit Tom Ward has looked into his crystal ball and observed four fundamental trends set to transform the future of influencer marketing. What’s on the table? Longer relation ....
ShareIQ tracks brand images
08/08/2017 SMK Editor
ShareIQ, a German start-up, is promising better tracking of brands' images as they spread across social media and the web. If what it says is true, brands could get real value out of the service. ....
Google moves into Recruitment, with help from AI
07/08/2017 SMK Editor
Google has launched an innovative job search function in its regular search results, intended to streamline job hunting. AI providing jobs rather than taking them Google’s new AI-powered search engine will efficiently comb through ....
Meet Instagram's Live Video Replay
07/08/2017 SMK Editor
Instagram is enabling businesses to share previously live videos as replays, via the Instagram Stories function. We’re live, or we were, but you can watch anyways User audiences can now check out previous videos brought to business ....
Martech Mashup : AdWords Maxes Conversions
07/08/2017 SMK Editor
A new version AdWords Editor is promising easier campaign management and a slew of new features to support it. Among its new features you’ll find support for ‘maximum co ....
Targeted Instagram posts with Favourites
04/08/2017 SMK Editor
You can now pick and choose who sees your Instagram posts, with deft use of the new Favourites functionality. For select flavours Favourites will let Instagrammers choose between posting as per usual and posting to Favourites. If the latter is se ....
File sharing future for WhatsApp
04/08/2017 SMK Editor
File Share with WhatsApp WhatsApp is geared up to bolster its file-sharing capability to include more file types, with sizes up to 128MB. What’s New? In addition to the messaging, calling and video-chat for which it is famous ....
YouTube Studio beta invitation
04/08/2017 SMK Editor
Now open: YouTube Studio beta YouTube Studio is a forthcoming reinvention of YouTube Creator Studio. It’s going to have a more compact name and a more expansive feature set. Early birds are already e ....
Spotify sounds out Sponsored Songs
03/08/2017 SMK Editor
Here’s a piece of news that'll be music to the ears of many marketers: Spotify appears to be moving into more sponsored content. Chorus of Approval The music streaming giant is testing Sponsored Song ad units. And unlike Spotify’s existin ....