AI & DIGITAL MARKETING NEWS
YouTube Go gets smarter for data
Google plans to release an app that will allow users to download and share video content offline for the first time ever, thanks to YouTube Go. Break the shackles of streaming, if y ....
15/03/2017
Facebook updates Video Monetisation Policy
15/03/2017 SMK Editor
Facebook has updated its Video Monetisation Policy. Here's what you need to know. Money talks First off, eligible publishers can now cash in on ....
Stat Attack: Social Spend and Content top picks for Marketers in 2017
15/03/2017 SMK Editor
A new chart reveals that social spend and content are the top priorities for marketers heading into 2017. Social standpoint The chart from Stat ....
Amazon Chime brings Face Time for Brands
14/03/2017 SMK Editor
Amazon has released Chime, a new communications app bringing secure group vid ....
Twitter's Customer Service tools for the personal touch
14/03/2017 SMK Editor
Twitter has unveiled new Customer Service tools for brands, letting employees communicate with customers using custom profiles. ....
AANA’s new guidelines target influencers
14/03/2017 SMK Editor
If you use influencers to market your brand, you need to know about a key change to the Australian Association of National Advertisers Code of Ethics (in force from 1 March 2017). What’s the change? A new clause 2.7 has been added ....
Stat Attack: the world's most popular apps
13/03/2017 SMK Editor
A new study shows that most of us are yearning for entertainment from our favourite apps. Bright shiny things The report from Sensor Tower reveals US u ....
Martech Mashup: SocialRank Realtime
13/03/2017 SMK Editor
SocialRank has launched Realtime, a tool to help marketers react to trends and reach customers in - you guessed it - real time ....
Instagram: Is bigger always better?
13/03/2017 SMK Editor
Instagram recently released an update allowing users to upload multiple images and videos in a single post. More or less Users can now add up to 10 i ....
YouTube to scrap unskippable 30-second ads
10/03/2017 SMK Editor
Users rejoice! As of 2018, you’ll no longer have to sit through YouTube’s most frustrating ads. Skip this ad…never YouTube’s dreaded 30-second unskippable ads are like the reverse unicorns of the streaming video-verse: everybody& ....
Twitter: Even Stricter on Abuse
10/03/2017 SMK Editor
Twitter’s ongoing effort to shake it’s reputation as a haven for trolls and abusers has taken the next step. First, they put bad behaviour accounts on time out, and now they’re refining the blocking system. Going further As pointe ....
WhatsApp mimics Snapchat with Status
10/03/2017 SMK Editor
WhatsApp has launched Status, a new feature seemingly inspired by Snapchat. Snappy time Status lets you add text, drawings, and emoji to your photos, vid ....