AI & DIGITAL MARKETING NEWS
Martech Mashup: Google Instant Apps released
Hold on to your seats. Google's Instant Apps are ready to be released into the wild. App-etite for Construction Last year Google announced Instant Apps for Android at its annual I/O developer conference. They're essentially a new kind of app desi ....
06/02/2017
Vivo Packs 20MP into V5 Selfie Cam
03/02/2017 SMK Editor
Vivo’s new V5 smartphone packs a 20-megapixel front-facing camera into a AU$350 handset. Upping antes, upending tables Manufacturers have long been packing extra megapixels into their smartphone cameras. Normally, rear-facing cameras get most of th ....
YouTube tests waters with In-App Messaging
03/02/2017 SMK Editor
It's got kittens, Bieber, and controversial comments covered. Now YouTube is trialling in-app messaging. You've got mail The feature reportedly allows users to send video clips, links, and text directly from YouTube's app. The beta fe ....
Snapchat targeting extends offline
03/02/2017 SMK Editor
You can accuse Snapchat of many things, but dragging its feet is not one of them. Less than a year after opening up its advertising floodgates, the platform is now expanding into offline targeting. Stay on target Snapchat will now give advertiser ....
Study: How we’re using Facebook and Instagram
02/02/2017 SMK Editor
Want to know why we really use Facebook and Instagram? So does Facebook. Recently the Facebook IQ team commissioned Ipsos Connect to study pe ....
Social Media and 360s: How it can work
02/02/2017 SMK Editor
Social media can be used for more than just engaging likers and referring traffic. We regularly use our Facebook pages to create what we call 360s. A 360 is a story that uses content created on Facebook. For example, we will create a post on Facebook, the ....
Slack now sports threaded messaging
02/02/2017 SMK Editor
Slack users rejoice: your favourite app finally has threaded messages. Say it again? The new Slack threads appear as conversations ....
The best times to post on Facebook
01/02/2017 SMK Editor
We look which times will get you most bang for your buck on Facebook. ....
You Too Can YouTube: Super Chat!
01/02/2017 SMK Editor
On January 12th, YouTube unveiled their latest endeavour to connect fans with creators, through means as speedy as they are profitable, thanks to a handy new tool: Super Chat. Beta with Pizazz To battle the ebb and flow of comment mining, YouT ....
Twitter Bewitched by Timeline Bug
01/02/2017 SMK Editor
A Twitter bug has been creeping its way through user timelines, causing “you might like” users to populate personal feeds without permission. I don't know you! Unauthorised followers had Twitter users in a united uproar over the nature of ....
Magnify your Instagram hashtag game
31/01/2017 SMK Editor
If the best way to get your Instagram uploads in front of more eyes is to use hashtags, why does typing tags have to be such a drag? One developer, frustrated by this very problem, has released a new app ....
Snapchat gives more control to users, opens door to brands
31/01/2017 SMK Editor
Snapchat has introduced two new features that brings gives users more control, and brands a new look in. Search N Snap Snapchat now features a search bar at the top of the app. This means you can look up friends, brands, and other users. Th ....