Google’s Algorithm Update: FAQs

27/07/2017 SMK Editor

Google has updated its search protocol with an algorithm that lowers the ranks of heavy affiliate sites, and sponsored content. Putting an end to the reuse of fake news In what has been playfully dubbed the “Fred update,” sit ....

YouTube's new 360 tools for Brands

27/07/2017 SMK Editor

While 360 videos are cool (Mark Zuckerberg certainly thinks so), making sure viewers look in the right place at the right time can be challenging. Especially when creating ....

Facebook's new toys for Marketers

26/07/2017 SMK Editor

Facebook has rolled out two new targeting tools aiming to connect brands with the users most likely to buy their products. Match ma ....

Gboard can now read your hand-drawn Emojis

26/07/2017 SMK Editor

Here’s a cute little update for all you emoji lovers out there. Google's keyboard app Gboard now lets you draw and ....

Facebook gives Group Admins more Power

26/07/2017 SMK Editor

Facebook has just given Group Admins a lot more power on the platform. Here’s what you need to know. Group Think? ....

Twitter's new Customer Service Features go Live

25/07/2017 SMK Editor

Twitter has kitted out Direct Message with shiny new Customer Service tools, giving users more scope to engage with brands. Message in a Button Brands can now add buttons to Direct Messages, which allow customers to take certain actions. For exam ....

With new character limit, Facebook 'borrows' from Twitter's Playbook

25/07/2017 SMK Editor

Here’s one that’s slipped under the radar: Facebook has quietly adopted Twitter’s most iconic point-of-difference, the 140-character limit. Well, sort of. Speed limits apply Facebook now limits posts to 130-characters to US user ....

Apple makes play for brands with Business Chat

25/07/2017 SMK Editor

Better late than never, right? While Messenger has a lot of skin in the game when it comes to business customers, now Apple is playing catch up. But is it too late? Pay Day Apple is developing a service with enterprise capabilities for iMessage, ....

Facebook's AI is busy learning new languages

24/07/2017 SMK Editor

While Facebook is closing in on 2 billion users, how many of them can you realistically reach? Potentially a whole lot more now, thanks to Facebook’s AI brushing up its language skills. Me Gusta Facebook Messenger’s assistant, ....

Martech Mashup: Dropbox's gift for Business Users

24/07/2017 SMK Editor

Dropbox has released a new set of tools aimed at enterprise users. Here’s the low down. Straight shooter First off, the admin console has been ....

Instagram cracks it with Marketing Spam

24/07/2017 SMK Editor

In a sensible move that's long overdue, Instagram is pushing back against marketing spam in a big way. Spamalot There are an increasing ....