Martech Mashup: Snapchat Analytics

21/11/2016 SMK Editor

Marketers are now able to gather analytics data for Snapchat, thanks to a Danish startup. World-first SaaS analytics for Snapchat The Copenhagen-based group called Snaplytic ....

LinkedIn Salary launches. Are you being paid enough?

21/11/2016 SMK Editor

LinkedIn Salary has recently launched, and it's here to let you know if you're paid being enough. Money matters The tools is ostensibly designed for understanding ....

Messenger teams with PayPal for mobile money

18/11/2016 SMK Editor

Messenger and PayPal have joined forces to expand mobile payment options for...just about everyone. Pay the piper Users will now be able to link their Messenger and PayPal accounts, while PayPal customers will receive notifications and receipts in Messen ....

Facebook Earnings: Bigger is better

18/11/2016 SMK Editor

In news that will surprise few, Facebook has reported that it's gotten bigger, and much richer. Cash cow Facebook's ....

Instagram prepares for in-app Purchases

18/11/2016 SMK Editor

Instagram is close to launching a new feature that allows users to make purchases from within the app. Shopaholics Shoppable pr ....

Social networks lead mobile game discovery

17/11/2016 SMK Editor

Mobile gamers around the world are more likely to find and download games from social networks than anywhere else, according to a study commissioned by Facebook IQ. Global games Market research company TNS surveyed adults from the US, UK, Brazil ....

Instagram tests Live Streaming

17/11/2016 SMK Editor

Never one to be left behind, Instagram is reportedly testing a live streaming feature. Keeping up with the Joneses Certain Android users have spotted a large red button at the bottom of the screen reading "Go Insta!". This leads to the ....

What comes after Vine?

16/11/2016 SMK Editor

Twitter has announced that the mobile app Vine is officially slated for discontinuation. Legacy lives on While being definite about its intention to discontinue the mobile app, Twitter has also committed to maintaining the ....

Pinterest grows slowly but surely

16/11/2016 SMK Editor

The balancing act continues for Pinterest as the company missed its hopeful projections but is still growing at a healthy rate. Small gains Pinterest announced in October that it had reached 150 million monthly active users, a sizeable increase ....

Paint a picture with Facebook

16/11/2016 SMK Editor

The next step in Facebook's video revolution is filters. They'll be live – and smart. Make art Already growing, the world's biggest social network expects video to make up 70% of all internet traffic in the coming years. ....

Video ads come to Spotify

15/11/2016 SMK Editor

Video is making its way into Spotify – but not in the way you might have thought. Visual aid The music service has introduced 30-second video ads that offer users 30 minutes of uninterrupted listening.   ....