Is Twitter going to Live Stream 24/7?
Twitter's had a good few weeks. First its recent earnings report exceeded expectations, now the platform is making the most of its momentum preparing to broadcast live video 24 hours a day, seven days a week. Are you ready? Watch this screen ....
22/05/2017
Martech Mashup: Facebook embraces the QR Code
22/05/2017 SMK Editor
Select Facebook users will soon be able to scan personalised QR codes instore and receive discounts at select shops, as Facebook aims to boost foot traffic to bricks-and-mortar retailers. Early iterations look promising A selection of us ....
WeChat more popular than Facebook, with caveats
19/05/2017 SMK Editor
Chinese messaging app WeChat is now more popular than Facebook, however users are spending less time on official pages. Whats' Up? According to a China Tech Insights Report, 30% of WeChat's 890 million monthly users spend more than four ....
Live video going gangbusters on YouTube
19/05/2017 SMK Editor
While Facebook Live might be getting good numbers (and increasingly bad press), i ....
Stat Attack: Facebook and TV hook up
19/05/2017 SMK Editor
Facebook and video have been friends for some time - but Facebook's hungry for more and is now cozying up to TV. It's even released a report ....
Instagram steamrolls past 700m users
18/05/2017 SMK Editor
Like a fine wine, Instagram is improving (or at least expanding), with age. The plucky platform now has 700 million users. Lots of Hearts T ....
Facebook reveals Aussie Ad Revenue
18/05/2017 SMK Editor
Facebook has revealed its advertising revenue in Australia for the first time ever, and the numbers are enough to get Scott Morrison tickled pink. Top dollar At the end of 2016, Facebook netted $327 million in advertising revenue. This marks a massive in ....
Facebook's new tools for enforcing Video Copyright
18/05/2017 SMK Editor
Video is virtually hard currency on Facebook, but its broad reach means creators and brands can't always track where their videos end up. To help keep your video ducks in a row, Facebook has launched ....
LinkedIn's new Privacy Policy: What you Need to Know
17/05/2017 SMK Editor
LinkedIn has updated its privacy policy across the board in changes that will affect its 500 million users. Here’s what you need to know. Open Source ....
Snapchat preps Self-Serve Ad Platform
17/05/2017 SMK Editor
As Snapchat struggles to keep up with the Joneses (or in this case, every platform owned by Facebook), it’s not wasting any time rolling out new features helping advertisers cash in. The latest development in Snapchatland: a self-serve ad platform. ....
Stat Attack: Snapchat still beats Instagram with teens
17/05/2017 SMK Editor
While Instagram Stories might have leapfrogged Snapchat in popularity, a new report shows Snapchat's top of the pops with the kids. Teen dream The biannual Taking ....
Uber for Business launches Uber Central
16/05/2017 SMK Editor
Released last summer, Uber Central is stepping out of the beta and bringing multiple car services for businesses and their clients. Super dashboard key to Uber Central A new feature for Uber tablet apps is the addition of a dashboard wit ....
