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AI & DIGITAL MARKETING NEWS

Facebook, Instagram and Messenger unite

Here's something that's taken longer to happen than might be expected. Facebook is testing a feature that unifies notifications across Facebook, Instagram, and Messenger. Sorry WhatsApp, you don't make the cut this time. Family First ....

20/06/2017

It was only a matter of time, really. Yes, you can now order food on Facebook. So there's no longer any reason to leave the house now, is there? Feed my Facebook Select Facebookers are seeing a cute Hamburger icon on desktop and mobile. It ....

Facebook is cracking down on Pages publishing Live videos that aren’t, exactly, what you’d call engaging. Moving pictures Facebook has updated its L ....

While fierce debates rage about which platform is the fairest of all, the proof is in the pudding. Or at least the stats. And when it comes to Influencers, Instagram reigns supreme. Insta-hits The ....

Here are two handy updates for LinkedIn lovers: a new InMail Analytics Report and Today's Job Matches fo ....

Find the right Influencers using AI

16/06/2017 SMK Editor

New platform Soulmates.ai wants to connect brands with compatible influencers using its AI-powered interface. AI brings people together, for sales Dr. J. Galen Bu ....

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Nine, once a mere TV channel, has strategically partnered with Acxiom to exploit the wealth of data their multivarious media empire collects. Marketer opps Better targeting and better optimisation: that’s what the ....

While Siri and Alexa have yet to re-invent the wheel, the dream of tech giants to create the perfect assistant has not dimmed. The latest update sees Google Assistant getting a slew of ....

Twitter goes 360 on Apple TV

15/06/2017 SMK Editor

An update to Twitter’s Apple TV app sees it become the first channel to bring 360 video to the medium. Siri nav Twitter’s Apple TV users can use their Siri remote to swivel and tilt their way to explore 360 videos on their lounge room screens ....

At the recent Google Marketing Next event in San Francisco, Google announced it’s latest launch of a campaign analytics platform they’re calling Google Attribution ....

Pinterest Lens gets better in beta

14/06/2017 SMK Editor

Pinterest Lens, the ambitious visual discovery tool, has just got a bunch of updates. Here’s what you need to know. Lens a hand ....

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Android clocks up 2 billion devices

14/06/2017 SMK Editor

It wasn’t so long ago that 1 billion seemed like kind of a big deal. That’s so 2015. Android has steamrolled past the high-water and is now running on 2 b ....