Cyberlink brings Action Editing to Android

08/12/2016 SMK Editor

Earlier this year, Cyberlink launched Action Director 2 for Windows. Retailing for $59.99, it was designed for pro-level editing of action clips by viral-hopefuls. Of course, it was exclusively for desktop computers. ....

Five tips to Facebooking from Alexia Purcell

07/12/2016 SMK Editor

Without engagement content won’t spread but without content, there is nothing to spread. This is our motto. When it comes to Facebook posts we are always looking at ways to maximise the engagement. How can we get more likes, more comments, more shares on thi ....

WhatsApp expands into Video Calling

07/12/2016 SMK Editor

Voice-only is so 2015. WhatsApp has just joined 2016 and rolled out its own video-calling feature. Say my name WhatsApp's 1 billion users on iOS, Android, and Windows can now video chat with one another to their heart's content. The featu ....

Google Allo now predicts your next emoji

07/12/2016 SMK Editor

Google's nascent messaging app Allo has just added another millennial-inspired feature: the ability to predict what emoji or sticker you're going to use next.  Smiley face? ....

TV-Assisted Targeting Owns the Moment

07/12/2016 SMK Editor

In a multi-screen age, connecting with a captive audience gathered around the telly may feel like an impossible challenge. But what if you could harness both screens? Numbers Tell the Story Research has found that ....

Facebook Pages, Instagram & Messenger get Unified Inbox

06/12/2016 SMK Editor

While Facebook owns many profitable properties, they don't always play together that well. This might be about to change with the announcement of a unified inbox. Stay on ....

Instagram joins gang, goes Live

06/12/2016 SMK Editor

Instagram has finally embraced Live video chats, joining Messenger, WeChat, Snapchat, and pretty much everyone else. In the moment Instagram announced the news in a ....

ZIVA uses smart, wearable tech to commercially connect

05/12/2016 SMK Editor

ZIVA is a new marketing platform that aims to transform the way brands connect with their customers.  The Sydney-based start-up enables businesses to use the Inter ....

Google Announces Changes to Mobile Search

05/12/2016 SMK Editor

Google has announced a major upcoming change to mobile search rankings. The change could have serious effects on businesses that rely on search for success. What’s happening From 10 January 2017, Google will start penalising web pages that include ....

Martech Mashup: Oracle Marketing Cloud

05/12/2016 SMK Editor

Oracle has beefed up its Content Marketing and B2B marketing automation platforms. The new additions are intended to help marketers better create and distribute content and map customer behaviour. New Content Portal Oracle’s new Content Portal auto ....

Facebook brings Instant Games to Messenger

02/12/2016 SMK Editor

Just months after building mini-games into Messenger, Facebook is reportedly preparing 'Instant Games' for the popular chat app. Family fun Basketball, soccer and chess mini-games appeared in Messenger earlier this year, with users takin ....