[SMK] Social Media Knowledge

Digital Marketing News

Stat Attack: How Aussies are using social

A new report has shed light into how Australian consumers and businesses are using social at the halfway mark of 2016. Read on for the key takeaways. Face time The ....

04/08/2016

Facebook Messenger hails Uber

03/08/2016 SMK Editor

Who says we can't all just get along? In the spirit of social cooperation, Facebook Messenger has just released an Uber-related update. Born to Ride Messenger users can now book an UberPOOL ride directly from the app.  To get riding, you ....

Twitter's GIF game grows

02/08/2016 SMK Editor

Since its revival in recent years the almighty GIF has not lost any momentum. With Twitter's latest update, it might just continue to build on its success. Express yourself Native GIFs were first introduced to Twitter in June 2014, where prev ....

Messenger joins the 1 billion club

02/08/2016 SMK Editor

Facebook has been busy beefing up Messenger this year, with a near constant stream of updates, tweaks, and (generally speaking), improvements. Turns out its efforts have not been in vain. Messenger has just joined the 1 billion club, bringing Messenger into the ha ....

We've known Snapchat was popular with the kids (and increasingly, the oldies) for some time now, but the latest stats reveal just how hot the ephemeral messaging service is. Oh Snap An ....

Love 'em or loathe 'em: emoji don't look like going anywhere soon. Case in point: Twitter has just taken delivery of another 72 emoji, just in case you didn't have enough already. Face time The new options were released to coincid ....

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Dropbox has just released some new tools aimed at making working in the cloud easier for businesses. Badge of honour The Dropbox Badge for desktop ....

Go incognito with Google's iOS app

01/08/2016 SMK Editor

With the latest update to their core iOS app, Google gives iPhone and iPad users the ability to go incognito with their searches and lock them using Touch ID. Hide your searches from prying eyes Many users will already be familiar with Google Chrome&rsqu ....

Online Circle Digital has just released its Mid-Year Australian Facebook Performance Report for 2016. Through the analysis of 30 different industries and over 2600 Australian brand ....

Snapchat quietly launches Suggest

29/07/2016 SMK Editor

Snapchat has just rolled out Suggest, a feature that helps you find new accounts, and hopefully more followers. Suggestive search To access Suggest, go to the Stories list and tap on a user's name. This brings up a blue arrow, which allows yo ....

Like to swap it up? Now it's even easier if you're a marketer using Messenger on iOS. Change is good Now iOS users can add multiple Messenger accounts to their iOS device, and switch between them at will. The update brings Messeng ....

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As Pinterest matures into monetisation, we're about to see an expansion of its advertising offering to include keyword search. Pin the wheel on the bargain The platform is  preparing to offer keyword-based buying search to marketers, ac ....