Pipe down those popups, says Google

01/06/2016 SMK Editor

Never scared to tinker with its search algorithms, Google will soon implement a change that demotes websites that obstruct content. The move is specifically aimed at making the search experience better for mobile users, whose touch-screens have less leeway for pop ....

Soaring Snapchat won't slow down anytime soon

01/06/2016 SMK Editor

It's going to take a long time for the gloss to wear off at Snapchat, with two more years of huge growth predicted. eMarketer's recent report about the messaging app predicts that many more US smartphone users will sign up in the coming years, regardless o ....

Interactive video ads boost brand perception

31/05/2016 SMK Editor

Users are more likely to consider purchasing from brands that use interactive video advertisements, a new study has found. Market research firm EyeSee conducted the study for digital advertising company Exponential Interactive, with 500 US participants monitored a ....

SMK's app of the week: The Roll

31/05/2016 SMK Editor

We've all been there: scanning through swathes of photos on the camera roll looking for that perfect snap. However if you've had a smart phone for a few years, it's likely your mobile pics number in the thousands. A new app call ....

MarTech Monday: Sweet Tweets with Tweetbot Topics

30/05/2016 SMK Editor

Twitter’s 140 character limit is arguably its greatest feature, however it can be limiting when you just have to say more. Happily, popular Twitter client Tweetbot has come up wit ....

Number Crunch: Apple Pay

30/05/2016 SMK Editor

While Apple has had more than its fair share of hits (iPod, iPhone and Apple IIe, to name a few), it's also had its misses (Lisa, Newton Message Pad, Apple Watch). It's too early to tell which camp Apple Pay sits in yet. A year after launch Apple P ....

Facebook looks to customise the News Feed

30/05/2016 SMK Editor

In its constant quest to make content and ads more targeted, Facebook now wants to make the news feed customised. News Grab Select mobile Facebookers are now able to separate their news feed into categories including TV and movies, food, travel, and musi ....

Is Google's Gboard keyboard a game changer?

27/05/2016 SMK Editor

Google has just released Gboard, a new keyboard for iOS that lets users bypass a browser when searching for content. G spot Google announced the news in a ....

Digital Risk: Promotions on Social Media

27/05/2016 SMK Editor

Earlier this month we focused on Facebook promotions. This week, we’ll review requirements of other key platforms used for promotions. Instagram ....

Facebook set to launch 360 photos

26/05/2016 SMK Editor

While 360 degree videos have been making a big splash on Facebook recently, photos are about to get the whirl and twirl treatment. In a spin Facebook will soon be converting panoramic images into 360 creations. The images will appear in the News ....

WhatsApp now available on desktop

25/05/2016 SMK Editor

WhatsApp has just released an update that will make it easier for its millions of users to keep chatting. The app's now available on desktop for M ....