AI & DIGITAL MARKETING NEWS
New promo opps on Pinterest
Visually similar search and paid pins becoming more practical on Pinterest as it progresses to wordlessness. Worth 1000 words A visual search function has been implemented on Pinterest via a new search icon to be appearing in the corner of each ....
08/06/2017
Snapping virtual stickers on real life
07/06/2017 SMK Editor
Snapchat wants to embed virtual stickers into real places, using augmented reality. Snap sticks Snapchat users often add virtual ‘stickers’ to photos and video. They’re like bubbly, colourful illustrations that make real life a bit more ....
Truepic: reality guarantor
07/06/2017 SMK Editor
Truepic—a start-up with a consumer-side app and aspirations for killer commercial partnerships—hopes to bring confidence back to the phrase ‘what you see is what you get’. For real #nofilter These days, most photo and ....
Top Tips for Managing Online Reviews
07/06/2017 SMK Editor
Online reviews are something of a hot topic right now, and the ACCC is keen to eradicate dodgy practices. Given the escalation in regulatory activity, I thought it might be useful to provide my top tips to ensure effective management of online reviews. ....
Facebook Groups gets ability to screen new prospects
06/06/2017 SMK Editor
Facebook is improving the vetting process for members looking to join Facebook Groups, through the launch of admin tools allowing up to three questions for prospective members. Screening gets streamlined The old process of getting to kno ....
You can now make Google Allo Stickers that look like You
06/06/2017 SMK Editor
In an effort to popularise their existing messenger service, Google is bringing a unique auto-generated sticker function to their Allo app. Selfie to stylised sticker in a snap Allo will allow users to generate entire sticker packs based ....
The8App: influencers in touch
06/06/2017 SMK Editor
The 8 App puts brands in touch with social content producers, big and small. Lure the people Participating social media users can ‘get offers from brands that love you’ via The 8 App, which is available for ....
Martech Mashup: New ways to Connect on LinkedIn
05/06/2017 SMK Editor
LinkedIn is bringing smart messaging to its interface, enabling users to contact existing connections to bolster new job opportunities. Communication with connections, key to new push Employers and potential employees will be able to gen ....
OneDrive and Windows 10 get new ways to play
05/06/2017 SMK Editor
In the spirit of egalitarianism, Microsoft has announced that its cloud service OneDrive and Windows 10 are teaming up to offer some nifty new features. Cloud talk Windows 10 users can now access files on their devices without chewing through valuable ha ....
Facebook cracks down on Low-Quality Web Pages
05/06/2017 SMK Editor
Facebook is cracking down big time on low-quality and misleading web pages. Here’s what you need to know. False Ad ....
Chrome gets smarter and quicker Offline
02/06/2017 SMK Editor
Google has introduced a new feature to its flagship browser, which lets users download pages for future offline reading. No data minutes left? No problem The addition of a “Download Link” option within Chrome will let you sav ....
WhatsApp woos Apple army, now encrypts for iCloud
02/06/2017 SMK Editor
WhatsApp has amped up security for its cloud-based backup service, shutting the door on potentially vulnerable communications. WhatsApp locks down Third party code-cracking service, Oxygen Forensics, recently boasted of their ability to ....