[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

September 2011

Yellow pages launches interactive game, Yellovator

Clemenger Proximity together with Melbourne game developers Millipede have created Yellovator, a game which, according to Clemenger Proximity, “can be played in more places, by more people – using your smart phone as a game controller. Yellovator shows how solving problems on more devices than ever before is now even easier with Yellow Pages.”

Study shows SMEs struggle with SEO

A new study has revealed that only half of Australian SME’s (Small and Medium Enterprises) use a website to promote their business, while those that do use little to no SEO (Search Engine Optimisation), meaning potential lost opportunities for increased web traffic.