Digital Beats the Advertising Doldrums
Figures just released by data firm SMI reveal that despite the Australian advertising market recording a 3.9% decline for August, media owners expect a strong December quarter.
Figures just released by data firm SMI reveal that despite the Australian advertising market recording a 3.9% decline for August, media owners expect a strong December quarter.
This Australian start-up is proving there’s plenty of mileage in moving online
Melbourne Spring Fashion Week encourages brands to get digital
Clemenger Proximity together with Melbourne game developers Millipede have created Yellovator, a game which, according to Clemenger Proximity, “can be played in more places, by more people – using your smart phone as a game controller. Yellovator shows how solving problems on more devices than ever before is now even easier with Yellow Pages.”
A new study has revealed that only half of Australian SME’s (Small and Medium Enterprises) use a website to promote their business, while those that do use little to no SEO (Search Engine Optimisation), meaning potential lost opportunities for increased web traffic.
Set up a listening post before diving into social media, says Radian6
There’s no place like in-store for this ex-corporate marketing manager turned fashion designer