[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

September 2015

Uber unveils new way to connect with high-rollers

Uber’s had a busy year. In-between fighting lawsuits and expanding into e-commerce deliveries, the ride-sharing business has just launched its own magazine. Uber chic Uber’s glossy magazine, called Arriving Now, has been launched in conjunction with New York Fashion Week. The custom publication includes expert tips about local hotspots and exclusive details about upcoming promotions. …

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Google launches two new ways to Pay – confusion ensues

Google doesn't like to do anything by halves. The Search giant has just launched Android Pay, a service aimed at usurping Google Wallet for contactless payments. At the same time Google also announced a standalone Google Wallet app aimed at peer-to-peer payments. There's both sort of the same, but different. Pay up Android Pay is …

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Signal launches on Facebook and Instagram

Facebook has just launched Signal, a tool designed to help journalists uncover trending content on Facebook and Instagram. What a scoop Facebook announced Signal in a blog post.  "Today we’re excited to introduce Signal, for Facebook and Instagram, a free discovery and curation tool for journalists who want to source, gather, and embed newsworthy content …

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Growthverse helps marketers visualise their tech needs

Exploring the world of marketing technology can be like learning a new language – from another planet. There are terms, customs and features that can seem mystical, often baffling. Helping make sense of the techno-babble is a creative new solution from Growthverse. Seeing is believing Instead of taking the traditional tact with stats and facts, …

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eBay streamlines its mobile app suite for merchants

eBay has rolled out an update that consolidates its suite of apps while making buying and selling more seamless. Mobile shopping cart Previously the iOS, Android, tablet and web eBay apps sported their own interface. Now everyone's on the same (home) page. eBay says the update makes browsing, searching for top deals, and purchasing easier …

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