[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Month: May 2018

Guest Post: What Happened to Video on Facebook?

We recently came across this article by Nick Henderson, Global Manager of Social for Tourism Australia, discussing what's happened to video on Facebook, following recent algorithmic changes.    We reckon it's chock full of valuable, actionable takeaways for local marketers. You can read the original article here. Below you'll find Nick's article republished in full, …

Guest Post: What Happened to Video on Facebook? Read More »

Agencies invited to Google My Business

Agencies will soon be able to sign-up for agency-specific Google My Business accounts, to manage client accounts and listings in a G-approved way. Third-party party Google has come to the party, allowing agencies to establish their own Google My Business accounts to manage client listings. At the same time, they’ve streamlined the way listing access …

Agencies invited to Google My Business Read More »

Facebook gets personal with Ad Targeting

Facebook is once more in rhetorical hot water as watchdog’s learn the platform can target users by very intimate information. Oh Facebook Despite religion, sexuality and political beliefs being classified as sensitive information under the new data protection law, Facebook is arguing it’s only targeting users by “interests.” A Guardian investigation in partnership with the …

Facebook gets personal with Ad Targeting Read More »