[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

December 2017

Twitter trials $99 Subscription for SMEs

Here’s something that could be of real benefit for brands: a subscription-based model for purchasing promoted tweets. Money in the bank After months of testing, Twitter has launched a self-service ad subscription service (try saying that three times fast) for small to medium sized businesses. The service, called Twitter Promote Mode, lets advertisers automate Twitter …

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You may soon be able to follow Hashtags on Instagram

You can follow everything from dapper dogs to bread face blogs on Instagram. If that’s not enough, you may soon be able to follow hashtags. #Trending In an update that's many a marketers’ digital dream, canny user @Social.pip has spotted a beta test inviting ‘Grammers to follow hashtags. While Instagram’s keeping mum about details, it appears you …

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Facebook testing Red Envelope and Breaking News Features

Never one to sit on its laurels regardless of the time of year, Facebook is working on at least two new interesting features over the silly season: Red Envelopes and Breaking News. Red Letter Day? According to Recode, Facebook’s red envelope is a payment service that lets users send money to their friends. Red envelopes …

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