Business Avatars Launch On TikTok
Building on its latest AI “Symphony” advances, announced in May at TikTok World 2024, TikTok is now offering businesses the ability to create digital avatars who will act as their virtual brand ambassadors, fronting up their video content and engaging with customers 24/7. TikTok Newsroom, June 2024 “To help creators and brands captivate global audiences …