Snapchat Clones TikTok & Reels With "Spotlight" After being on the sharp end of Instagram, Facebook, Twitter, Whatsapp, Google, LinkedIn, YouTube and now even Spotify ripping off Stories, Snapchat has discovered that “borrowing” other people’s ideas can work quite well. With new kid on the block, TikTok, running amok, Snapchat has sort to get in …
Instagram Heightens Transparency & Disclosure Instagram has expanded its branded content campaigns. The platform has done this in three key ways: Branded Content tags Branded Content ads Product tags What's New About Branded Content Tags? Branded Content tags will help increase transparency across Instagram and disclose when creators are sharing branded content. They are being …
Where do I get Facebook Ads support? Facebook provides limited support for advertisers. If you have a Business Manager account, depending on your ad account Facebook may provide access to you with their live chat. Go to Facebook Help Centre Scroll down and you may see this live chat or email option. If you can’t …
Working With Facebook Ad Support To Fix A Disabled Account Read More »
Instagram Doubles Down On Reels & Shopping Instagram has unveiled a significant new redesign focusing on Reels and Shopping. TikTok competitor Reels has been handed prize real estate within Instagram, while the Shop tab has also elevated. The Activity and Compose button have been moved to make room. Instagram’s latest user interface reshuffle, further highlights …
TikTok Forecast To Continue Its Phenomenal Growth TikTok is forecast to continue it’s phenomenal growth by smashing one billion monthly active users by 2021. Mobile data and analytics company App Annie has predicted that TikTok will join an elite club of platforms such as Instagram, Facebook Messenger, WhatsApp, YouTube and WeChat – who all have …
Instagram Ups The Ante As Live-Streaming Booms Instagram has announced a series of changes to Instagram Live, aimed at both brands and influencers alike, impacting production, editing and amplification. The headline change is expanding Instagram Live broadcasts, so as to be more in line with Facebook Live, which has a four hour limit for live …
Instagram Live’s New Four-Hour Broadcasts & Badges Read More »
New Tools To Curate, Feature & Measure eCommerce Offering Pinterest has announced five new updates aimed at helping businesses create a storefront, sell their products and better understand results. And, it’s not just Woolies and Countdown, getting the reindeers out early this year. Pinterest reports that users are searching for Christmas ideas earlier than ever …
New Instagram Features For Marketers & Creators Instagram is casting itself as the hero their army of influencers never knew they needed with two key announcements. The platform has announced a double whammy of measures that will allow the further monetisation of content and increased revenues for influencers and Instagram. New Fan badges and IGTV …
Instagram Expands IGTV Ads & Live Video Fan Badges Read More »
TikTok Channel Launch On Shopify Opens Door To Easy Ads & Sales TikTok has expanded its social commerce offering through a new partnership with Shopify, now making it easier for Shopify’s massive base of merchants to reach a younger, more engaged audience. Merchants will now be able to use the Shopify dashboard to create, run …
TikTok Launches Shopify Social Commerce Partnership Read More »
Facebook Fires Up Shopping Custom Audiences & Product Tags In a timely boost for marketers and eCommerce brands across the world, Facebook has introduced a host of new tools to help businesses make the most of the Christmas rush. “We’re announcing new products that can help your business adapt to the pandemic, get on board …