LinkedIn’s Newsletter feature has grown from strength to strength since it was introduced (for example, newsletter creation has grown 10x year-over-year). The feature is a popular way for brands, marketers and creators to connect on the platform and could help marketers improve their outreach, especially since LinkedIn announced five new content marketing updates. Stay with […]

As we kick off 2023, LinkedIn has shared a few product updates and given a little insight into what users can expect throughout the year ahead. 2022 was an excellent year for the platform, which experienced record levels of community growth and engagement. Among them was the 4x year-on-year growth in newsletter subscriptions and a

LinkedIn has new features for marketers to get to grips with, including an upgrade for Newsletter, updated Competitor Analytics and new tools for Product Pages. First up – the upgraded Competitor Analytics dashboard. LinkedIn says it will help brands understand what competitors are up to. The updates are: The ability to track follower growth, recent

LinkedIn search hasn’t always delivered the content that users were hoping to see, but with a new overhaul that could be a thing of the past. Its techies have been busy over the winter and created a new search experience that should help deliver better and more relevant results. How has LinkedIn refined its search

If you thought there was no way the TikTok-ification of social media could extend to everyone’s favourite professional space, think again. We’re here to tell you that nobody is safe from the algorithm. That’s because LinkedIn has announced a slew of new features, including a ‘Discover’ feed, plus some extra context for job seekers, upgrades