“I’d say 90% of the time we find that the assumptions we make are not correct. We’re happy with that because, it means we change it, we flip it so that it is right.,” says Bronwen Clune, Customer Development Manager at Pollenizer.

McDonald’s approach to social media is slow and steady

Facebook Places is no longer. Does location offer more opportunities?

Mob-Labs create some amazing digital experiences. But they say the best is yet to come.

SMK Program Director, James Fitzgerald explores the potential pitfalls of Facebook Deals.

Eventarc is an Australia-based event registration solution

Volley Australia engages with loyal fans on Facebook and Twitter.

With an investment of $14million over three years, Tourism Victoria’s Play Melbourne campaign is serious business.

Domino’s Pizza in the USA has taken up a Times Square billboard to display customer feedback, promoting the Domino’s Tracker program.