In the same week that Google announced almost half of all Olympic related searches in Australia were made using mobile devices, Facebook has announced testing of a new ad unit aimed at driving installs of mobile apps.

Social gifting has arrived in Australia with Swedish based Wrapp launching with the support of several Australian retailers

Facebook has added a number of new marketing features further highlighting the platforms potential as a marketing tool.

New social plug-in makes it easier to find articles based on what your friends like and share

iOS app is all about letting your friends know where you are and who you’re seeing tonight.

Australians have now been approved to add their own magic touches to Google Maps

Backify’s Gmail value calculator values the average Gmail account at $3,588.85.

Cloud computing is changing the way marketers, businesses, and people work, interact and play.

The online check-in service launches its first moneymaking feature — letting brick-and-mortar merchants announce updates and specials to bring in local customers.

A US start up has withdrawn its Facebook presence after allegedly discovering the majority of its Facebook Ads clicks were from bots.