[SMK] Social Media Knowledge

DIGITAL MARKETING NEWS

Study shows SMEs struggle with SEO

A new study has revealed that only half of Australian SME’s (Small and Medium Enterprises) use a website to promote their business, while those that do use little to no SEO (Search Engine Optimisation), meaning potential lost opportunities for increased web traffic.

No deal for Facebook deals in Australia

After months of testing and speculation of an imminent Australian release, Facebook has announced that it will no longer be launching Facebook Deals, its nascent daily deals project. The social networking giant, who has been trialling Deals as a competitor to sites such as Groupon, gave no immediate reason for its decision, though confirmed it would continue to roll-out Check In Deals in Australia.