Expert profile: Kirsteene Phelan Etsy Australia Community Manager
Kirsteene Phelan has joined Etsy as AU Community Manager.
Expert profile: Kirsteene Phelan Etsy Australia Community Manager Read More »
SMK Post
Durex Uses Facebook to Promote Safe Sex
Condom megabrand Durex has turned to creative Facebook fans for their latest campaign, The Naked Box competition.
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Facebook’s One Billion dollar purchase of Instagram
Perhaps the biggest news in social media this week was Facebook’s one billion dollar purchase of Instagram.
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The Melting Pot – crowdsourcing a cookbook
When food writer Michael Shafran decided he wanted to write a recipe book, he decided to create a community around it before it existed. The very same community is key to creating the book.
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Top 5 statistics: Australian shoppers online and in store
The IBM 2012 Smarter Consumer Study reveals that social media has a huge influence on Australian’s shopping decisions.
Top 5 statistics: Australian shoppers online and in store Read More »
Myer Miss Shop Blogger Project attracts young spenders
Myer has engaged bloggers to promote their Autumn/Winter Miss Shop fashion collections to young women.
Myer Miss Shop Blogger Project attracts young spenders Read More »
Expert profile: BMF CEO Jeremy Nicholas
We speak with BMF CEO Jeremy Nicholas about video, community management and the future of digital marketing spend.
Expert profile: BMF CEO Jeremy Nicholas Read More »
Bonds Birthday Project
Designed for Pacific Brands’ iconic Bonds label by Clemenger BBDO Melbourne, the Birthday Project campaign sets out to find one person born on each day of Bond’s entire 97-year existence; a staggering 35,301 people.
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This week’s tweather round-up
Band break ups, politics, ethical production, apps and digital conferences light up the twittersphere this week.
This week’s tweather round-up Read More »
Hungry Jack’s $5 experiment
Hungry Jack’s together with Clemenger BBDO, Sydney have created ‘The $5 Experiment’ to promote the $4.95 Stunner deal.
Hungry Jack’s $5 experiment Read More »