Brands embrace the online influencers
Some of the world’s biggest brands are using online influencers and social platforms in innovative ways to engage with global audiences.
SMK Post
Instagram and Twitter threaten Facebook on mobile
A new report shows Facebook is struggling to maintain dominance in the booming mobile app market.
Coca Cola becomes the first brand to hit 50million likes
The soft drink giant is the first retail brand to secure more than 50million “likes” on Facebook.
Facebook cracks down on fake “Likes”
Facebook is weeding out fake “Likes” caused by spammers, malware and black marketeers.
Twitter announces tweaks for promoted tweets
Twitter rolls out follower reporting and self-service Promoted Tweet features for brands.
Microsoft vs. Google
Microsoft launches Bing it On, a blind test letting users decide if Bing bests Google.
Adobe Social counts the cost
The newly released Adobe Social allows businesses to track online media promotions for return on investment.
Number Crunch: Australia’s favourite brands on Facebook
The latest social media statistics reveal the most popular and engaged Australian brands on Facebook.
LinkedIn introduces notifications
LinkedIn has added notifications to its recently redesigned website, aiming to capture more of the growing social market.
Darren Rowse’s blogging tips for brands
Darren Rowse from ProBlogger shares his thoughts on how Australian businesses should be engaging their users.