WhatsApp is trialling a new way for users to join groups and share links. Group think The update for WhatsApp on Android now features an 'Invite to Group via Link' button at the top of your contacts list. The button creates a unique URL that can be shared with friends, either as a message through […]
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They say it's not what you say, it's how you say it. Embracing this philosophy is a new partnership between Shopify and Messenger, which lets brands turn conversations into sales. Ring a ding ding Brands on Shopify can now let their customers browse and purchase products on Messenger. To get started, customers start a conversation
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Australians and New Zealanders are the guinea pigs in Facebook's latest trial, as the company tests ads in its Groups product. Baby steps With the News Feed expected to reach its maximum ad load midway through 2017, Groups are a potential gold mine for Facebook. There are hundreds of million groups on Facebook, and individual
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Microsoft has announced that the Yammer Enterprise service tier will no longer exist in 2017. Even though Enterprise is on the way out, Yammer is far from dead. The social networking and team collaboration tool remains part of a bigger picture plan for Office 365. Rumours of its demise, greatly exaggerated The announcement to do
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Google has warned publishers it is preparing to penalise pop up ad pushers. Pop Off Google issued the missive on its Webmaster blog. "Pages that show intrusive interstitials provide a poorer experience to users than other pages where content is immediately accessible. "To improve the mobile search experience, after January 10, 2017, pages where content
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Front, the service that provides a collaborative inbox for teams. has finally launched a standalone mobile app. Teamwork on-the-go Front pulls all your emails into one place, allowing you to reply, comment and collaborate on your digital correspondence. For example. if your business receives an email related to the HR department, you can redirect to
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LinkedIn has released a new feature, Open Candidates, that lets users signal they're looking for a new position while not alerting their current employer. Subterfuge To get started, you first enable Open Candidates under the Preferences tab on the LinkedIn Jobs home page. Then share what type of positions and industries you're interested in. By signing up,
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Snapchat is getting serious about moving pictures. In September the platform launched video googles, now it's dabbling in movie tickets. Popcorn time Paul Yanover, president of movie ticketing company Fandango, hinted in a recent New York Times article that his company was working with Snapchat on an in-app ticketing option. The collaboration isn't the first
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Instagram may have released Business Profiles relatively recently, but users can't seem to get enough of retailers using 'Gram. Retail therapy Instagram has blogged about the finding of a study by Oracle Data Cloud's Datalogix, which revealed Instagram drove a median of 1.8% lift in in-store sales, and a median 2.1% lift in household penetration.
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YouTube has released a new way for content creators and influencers to disclose paid promotions. Coming clean The optional feature adds text at the start of a video, informing viewers they are watching a paid promotion. The disclosure text can also be added to existing videos, without affecting video view counts or other metrics. Transparent
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