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Google

Cookies vs People (or Google vs Facebook)

From day one, Facebook users have always been able to login as themselves. By contrast, Google users have to deal with multiple logins and accounts across numerous devices. Cookies are good enough for me This means Google must algorithmically infer who the actual user is, and assemble this information in the cookie. Since Facebook knows who the user is …

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Google+ launches Pinterest competitor

You can accuse Google+ of many things, but lacking tenacity is not one of them. After mixed attempts at grabbing eyeballs from Facebook and Twitter, the plucky network has launched a Pinterest-esque service Collections. Click and collect Google+ Collections lets users create boards comprised of images, video and other content that are based around a particular …

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First look at Google’s new Search Analytics Report

Google has officially launched a new Search Analytics Report aimed at giving marketers more insights into their website traffic. Data dump The update replaces the Search Queries Report, and allows users to compare mobile traffic acquisition before and after Google's recent mobile update. Other nifty features include the ability to compare search data across devices, which …

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Are you prepared for Google’s massive mobile update?

How mobile-friendly is your site? From late April, it could have a huge impact on your traffic acquisition from organic search sources. Google is soon to expand its search algorithms to include mobile-friendliness as a ranking factor in response to the growth of searches performed on mobile and tablet devices. Unlike many algorithm updates in …

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