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eBay’s snazzy Visual Search Tool

eBay has launched two new visual search tools allowing online shoppers to snap photos and discover matching products more efficiently. Snap, find, and shop The two new visual search tools, “Image Search” and “Find it on eBay,” utilise the latest achievements in visual computing and deep learning while incorporating neural networks. Image Search enables consumers […]

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Martech Mashup: In-App Strategies

Strategic advice from inside Google Play shows how to profit from in-app purchases in an economy that favours free access. Learning from rising stars By analysing ‘rising-star apps and games’, Aviv Shalgi has gained insight into the factors that drive in-app purchases and financial success for app developers. Shalgi—an MBA-candidate-come-Google-strategist—has shared his findings on the

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Facebook’s new features for Groups

Facebook has added new features for groups helping admins to better manage and grow online communities. User feedback makes impact A new “welcome posts” feature will allow admins to automatically tag new members to distribute posts to current members with increased efficiency. Facebook is also focusing on helping members better connect with one and other by viewing group-specific

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Market Finder: Global Targeting with Google

Market Finder is a new web service from Google. It helps businesses identify and research global opportunities, offering a matching service and a bunch of guides and case studies. Match maker for businesses & markets The matching service pulls industry and category data from the operator’s website and cross-references it with country data to rank

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YouTube outpaces Facebook in New Report

Facebook continues to gain momentum in reach but YouTube remains the most watched online video platform in the world. YouTube takes the lead A sizeable gap has been growing between the world’s favourite steaming site and social media platform. According to a new report from Ampere Analysis, Facebook is now ranked second for online video

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