Facebook extends audience targeting tools
Facebook is linking traditional online advertising to its own platform in a move that will make marketing more centralised.
SMK Post
Socialomate simplifies multiple-step Twitter campaigns for marketers
Socialomate, a new tool aimed at marketers, enables users to cut down the time spent sending direct messages on Twitter.
Wavespot helps brands turn customers into Facebook fans
A new social service that allows merchants to give customers free WiFi when they connect with businesses via Facebook or Twitter logins.
Smiggle builds successful online community for tweens
Smiggle’s recently launched ‘Colour Crews Master Key’ campaign for tweens finds success on Facebook.
Google still dominates search
The latest stats show Google leads the race the for search on desktop and mobile by a country mile.
Facebook makes brands an offer that can’t refuse
Facebook is now charging marketing for running Offers.
Mobile and social trends to push on in 2013
Technology surrounds us every day, and even though it is constantly evolving, norms are established faster than ever before.
What Twitter’s new features mean for brands
We look at how brands can use Twitter’s new features to connect.
NAB study shows online retail surging
A new report by the National Australia Bank reveals Australians are spending record amounts online.
Lincoln trailer debuts on Google+, hosted by Steven Spielberg
Hollywood is the latest big business using Google+ Hangouts to reach consumers.