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SMK Editor

Twitter gives marketers more metrics to monetise

Twitter has just launched Audience Insights, a new tool giving marketers greater metrics into targeting campaigns. Tweet all about it Twitter announced the news in a blog post.  "With audience insights, you can easily discover valuable insights about your followers and the people who have engaged with your organic Tweets." Understanding is key Audience Insights

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Number Crunch: Reddit

Even if you’ve never heard of Reddit, you’ve almost certainly seen content generated by the popular user-powered site. Essentially a collective of communities, today we’re learning more about the alternative news and content powerhouse. Community spirit Reddit was founded in 2005 by University of Virginia grads Steve Huffman and Alexis Ohania. The name is a

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