In March 2015 Facebook began removing inactive accounts from branded pages. The official statement was that Facebook would remove certain inactive accounts from its network, with the company warning brands that the scrubbing would result in decreased like counts. The accounts being removed included those that have been voluntarily deactivated by users, as well as […]

While Apple might have recently posted record earnings, the venerable iTunes is looking a little long in the tooth.  Which is why Apple is close to launching a new music subscription service to bring it back into tune. Beat it According to Recode, Apple is planning to roll out its streaming music service as early as

With most marketers juggling a number of social platforms these days, keeping track of all those comments can be challenging. Listening online is made a little easier with Mention. Listen up Mention allows you to track and respond to brand mentions across vast swathes of the web in real time. The service covers blogs, social

Dropbox has just got a bit more social with a new commenting service available for iOS users. Speak up Now Dropbox users can leave comments and feedback on documents directly from their iPhone or iPad. As part of the update iOS users can also access a ‘Recents’ tab, which displays items that have been recently

Another week, another Facebook mobile update. This time Facebook is testing a new way for brands to deliver in-app ads. App-etite for instruction Facebook is trialling a feature delivering users ads after downloading certain apps, with the intention of converting downloads into purchases. For example, a hotel booking app might display available rooms based on a user's

They say no news is good news. Unfortunately that tenet doesn't always apply when it comes to social. Take the recent case of the Union Street Guest House. Sign in The New York Hotel recently made headlines for its unique policy towards wedding guests: any negative reviews attracted a $500 fine. To soften the blow,

Today we're looking at a new report that sheds light on the current state of affairs at Facebook. Read on to find out the latest juicy social stats. Like it or Lump it The Facebook 2015 Industry Report from Simply Measured analysed 12,000 posts from 96 brands featured on the Interbrand 2014 Best Global Brands list. Data

It’s well and good to be following heaps of people on Twitter, but the old adage quality over quantity still applies. With this in mind, today we’ve put together a list of three Twitter accounts we think every Digital Marketer should be following. 1. Ann Handley (@MarketingProfs) Author and head of content at Marketing Profs,