The Online Circle Digital has released their full year in Review – 2017 Facebook Performance Report, ranking the top performing Facebook business Pages. Method Comparing the data of more than 2600 Australian brands from January 1 to December 31, 2017, Online Circle Digital’s data and insights team determined the most popular topics and most popular […]
The most popular brands on Facebook of 2017 revealed Read More »
YouTube has launched ‘chat replay’ and location tagging, adding a sense of ‘as-if-you-were-there’ to archived copies of earlier live streams. Where the heckles? YouTube creators can now tag live streams with location tags that will be searchable and browsable. It’s self-explanatory and unsurprising. Also, viewer live chat connected to the video will be saved for
Locales & Chat Replay on YouTube Read More »
As of now, Australian webmasters can search and secure domain names via Google. Google Domains unveiled If you’re Australian and you’ve got a Google account, you’ve now got easy access to Google Domains. The service is still in Beta, but has launched to folk in Australia and 14 other countries. Actually, the Americans have been
Martech Mashup: Google Domains is go in Oz Read More »
As Facebook changes reduce platform engagement by more than 50 million hours a day, experts note that Snapchat is reaping the shortfall. Battle of the youths Facebook can no longer rely on Instagram to maintain younger audiences, according to eMarketer, as 1.9 million users 25 and under migrate to Snapchat. Market analyst Debra Aho Williamson
Snapchat saps Facebook’s demographic Read More »
Facebook is taking steps to make coordination easier for businesses and organisations to provide aid during desperate times. Helping through efficiency The titular social media network has added new capabilities within their Crisis response section by allowing organisers and businesses to provide critical info by posting in Community Help. The new rollout will be coming
Facebook wants to help in a crisis Read More »
Facebook is currently testing a new ‘downvote’ option for comments made within posted content. Thumbs down Mark Zuckerberg announced the platform is performing a trial run of a new way to flag or hide potentially inappropriate content through ‘downvoting.’ Facebook wants to make clear that this is not a reintroduction of the long forgotten ‘dislike’
Facebook bringing back the Downvote Read More »
Google’s early moves into RCS (Rich Communications Services) centre on the Android Messages app, and look to be distinctly marketer friendly. RCS gives… Google has been public about their RCS exploits for over a year already, having marked it out as an ‘upgrade for the default messaging experience for Android’. . Gizmodo called RCS ‘the
B2C direct, via RCS on Android Messages Read More »
Google’s new mobile magazine format, AMP Stories, is available to the world, but rather than stealing Snapchat Discover’s limelight, they may bolster traffic for each other. Many creeks feed a river Google’s recent launch of AMP Stories was initially considered an attack on Snapchat’s feature, but the two seem to serendipitously be strengthening a burgeoning
Google Stories and Snapchat get symbiotic Read More »
Facebook Messenger released a whimsical feature a few weeks ago that sends an automatic notification of romantic themes for new relationship statuses. Feels and emojis Just got into a new relationship? Well, prepare yourself when you make it “Facebook official,” because the new notification includes: An AR overlay of cascading hearts Custom emojis to promote
Messenger gets Lovey-Dovey Read More »
As of February 2018, the Google Pay app is set to continue its mission to simplify payments, both online and in shops. Yet another payment method Google Pay lets consumers register cards, so their device can be used as a secure tap-and-go payment option in shops, or to easily transact online. But payment methods abound.
Google’s one-stop Pay app Read More »