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Google

Martech Mashup: Batch-Add to Domain-based Google Communities

Google Communities are getting easier to manage, with new capabilities that make it possible to batch-add individuals and groups. Assigning collaborate and share Domain-restricted Google communities, secure ones where posts are only accessible to people within the same domain, can now be more efficiently managed from within G Suite. Once properly authorised, select personnel can

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Martech Mashup: Google’s ads.txt Inventory

Google has launched a new inventory control tool in Display & Video 360 (ie the new DoubleClick), to limit ad distribution exclusively to sites that adhere to the ads.txt standard. Voluntary standard Since November 2017, ads.txt files have been getting added to ad-displaying websites. The smart acronym stands for ‘Authorized Digital Sellers’. The simple text

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Martech Mashup: Google approves Alternative Metrics

No, Google is not steering the USA away from feet and inches: they’re launching Google Measurement Partners. Partners young and old The announcement heralds a contingent of third-party services that they reckon have something to offer folks who want something other than the G mainstream. At the moment, 23 partner logos grace the launch press

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